Create an identity that feels personal and recognizable rather than studio-generic.
Project 08
Dondon Design
A playful personal identity built around expressive lettering, an offbeat character, and a warm, distinctive color system—extended into practical brand applications.
- Discipline
- Personal identity
- Date
- 2023
Project thinking
A brand with its own voice.
Expressive lettering, character-driven forms, and a compact color palette give the system a warm, handmade point of view while staying flexible in use.
- Logo system
- Color palette
- Business cards
Selected work
3 images · Select to enlarge